One of the defining characteristics of successful people is that they’re always learning. Here are some of my favorites:

Reasons to love this gem of a book:

You can read it in a day. It will keep you inspired and hungry for more.



Read it because…

book-2Even if you think you’re a good leader, this is going to help you grow and approach people and situations differently. MECLABS actually used to use this book as part of our ongoing leadership training.



If you’re writing copy and need inspiration…

Hands down, one of the best books I could recommend if you’re writing subject lines. I used one of their suggestions and got a 10% open rate on an email.